ZEE5
ZEE5 or Z5 is a one-stop destination for the consumption of entertainment on digital platforms, which was launched by Zee Entertainment Enterprises Ltd. (ZEEL). ZEE5 offers viewers a completely integrated entertainment offering with both on-demand and over-the-top streaming services. In February 2016, Zee Entertainment Enterprises launched an Indian digital online platform called Ozee. On 14th February 2018, the service was merged into ZEE5 with content in 12 languages (Bengali, Bhojpuri, English, Gujarati, Hindi, Kannada, Malayalam, Marathi, Odia, Punjabi, Tamil and Telugu). The company's headquarters are in Mumbai and Maharashtra in India.
In 2018 ZEE5 started streaming web series with Nanna Koochi (Telugu), America Mappillai (Tamil) and Dhatt Tere Ki (Hindi). The platform also introduced another web series produced by popular filmmaker Karthik Subbaraj titled Kallachirippu and a biographical web series on Sunny Leone titled Karenjit Kaur – The Untold Story of Sunny Leone.
In July 2019, ZEE5 and ALTBalaji revealed a partnership for content – ZEE5 subscribers will have uninterrupted access to ALTBalaji's original series along with the current ZEE5 offerings. It has partnered with The Blunt for an exclusive agreement involving five web series, beginning with Faltu Engineers.
The company launched its service in every country. Lastly, in the United States on 22 June 2021 with ZEE5's Archana Anand and actress Priyanka Chopra. The platform additionally provides a mobile application available on all platforms and has collaborated with major technology companies such as Applicaster, Lotame, Talamoos, and the AI video enhancement startup Minute.ly to deliver an improved user interface and experience as well as better application performance.
In January 2023, ZEE5 established itself as the official streaming partner for the International League T20, signifying its foray into prominent sports streaming. In 2024, ZEE5 expanded its sports offerings by streaming matches of the Calcutta Football League, thus incorporating football into its lineup.
Interesting facts about ZEE5 you should know:
In December 2018, ZEE5 had 56.3 million monthly active users, growing to 65.9 million by the end of 2020.
ZEE5 is available in 190 countries, making it a globally accessible platform.
It offers content in 12 languages and allows users to change the user interface language to 16 popular languages.
ZEE5 is focusing on family-friendly content, improving technology, and optimizing costs to expand its business. It's also exploring trends like connected TV and 4K streaming.
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